Has it ever occurred to you that cooking can teach a couple of lessons about design? A couple of weeks ago I started posting Flickr finds on different meals that looked inspiring and all of a sudden followers were really clicking through. I realized something about food was really, literally, sticky.
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Ozone Labs
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Here's the thing: we've been eating sumptuous meals all our lives that have probably been prepared by others. Just like we've been looking at advertisements others designed, websites that others made, and marketing that came out of someone else's hyperactive brain cells. Something inside us tells us that, somehow, we know these recipes. We know what's in them, what we like about them, and- most importantly- what's missing to make us go from "this is nice" to "how the hell did you do this?!"
No one is born knowing how to cook. We kind of absorb these things while we're doing a million other things. But what if you stopped for a second as you bite that steak ferociously, or as you spoon a piece of cheesecake, or -simply- looked at a billboard on the street. Ask around, think of what the cook/advertiser might have thought... stop.
There's something delicious about good design. Something utterly magic, but in the end, it's all about following the right recipe and surprising your guests with a little twist.
My name is Laura Busche, and I am passionate about design, the web, poetry, and all things creative.
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Ozone Labs
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Hi all! So we've decided to give our blog a new twist. From now on, you'll get a short, sweet, on-the-spot article every couple of days dealing with digital marketing. We'll only give you content that would inspire US, meaning you can expect a fair amount of entertainment and then a couple of practical tips. We ground our agency's strategy to theory, so you can also expect plenty of that -- but always brought to you with our laid-back, fresh voice.
Thanks for following, and stay posted because this is only getting better!
My name is Laura Busche, and I am passionate about design, the web, poetry, and all things creative.